Mobile ordering has rapidly become a popular alternative for drive-thru customers who don’t want to wait in the queue to pick up their meals. But lines in the drive-thru lane don’t seem to be getting shorter, which means you will always need to keep your drive-thru parts and equipment in good working order.
To keep your mobile customers coming back for more, here are four ways to provide a great mobile experience:
1. Make mobile ordering user friendly – easy to read and navigate on websites and smart phones.
2. Have a designated pickup area that allows mobile customers to pull into an open parking spot and announce their arrival to the kitchen.
3. Track the data – when customers arrive, how long they wait, and when they leave with their orders – to improve speed and efficiency.
4. Gather customer feedback to get positive comments and suggestions for improvement.
If you have drive-thru parts that aren’t working as they should, CE can fix them for you in a jiffy. We offer same day service on most repairs. If you’re really in a pinch we can send you a temporary replacement headset or other drive-thru part before you send us the broken one. This convenient service is called our advance exchange program.
The next time you need drive-thru part repairs, call the experts – CE Repairs – at 877-731-0334.
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