With QSRs and drive-thrus continuing to operate with understaffed crews, it’s more important than ever to build a culture of teamwork in your restaurant(s). Otherwise it can result in higher employee turnover and dissatisfied customers. These tips can help:

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When it comes to customer satisfaction, guess who’s top of the heap in fast food restaurants for the 9^th year in a row. According to the American Customer Satisfaction Index (ACSI), it’s Chick-fil-A, with a ranking of 85 percent. Not surprising considering the brand sold 527 million chicken sandwiches to 2.1 billion guests, raking in a total of 18.8 billion in U.S. sales in 2022. Clearly, that’s one brand delivering a winning customer experience.

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If you think fast service and order accuracy are the top priorities of drive-thru customers, think again. These days more and more drive-thru fans are ranking convenience as their #1 priority. Of course that includes fast service and accurate orders, but there is more to it than just those two elements. It also includes:

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Change is running rampant in the drive-thru industry - new technologies, new restaurant designs, improved drive-thru parts and equipment, and more. When change leads to a better experience for drive-thru customers it’s a good thing. At CE Repairs we’ve learned that not all change is good.

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With many drive-thrus still struggling to hire enough employees to maintain a full staff, minimizing turnover is more important than ever.  Employees leave jobs for many different reasons. A common one is they don’t feel they have the information or training to do the job.

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Drive-thru loyalty program members visit your restaurant more often and spend more per visit than the average customer. To attract these profitable customers to your restaurant, deliver:

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The impact of the COVID virus on fast food restaurants has significantly declined. But that doesn’t mean it’s okay to slack off on food safety. To prevent the transmission of food-borne diseases to customers, QSRs should practice these food safety rules on a daily basis:

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Sound quality is one of the most important elements in the drive-thru ordering process. When customers and order takers can’t clearly understand what the other person is saying, service times are long and order mistakes increase. To keep the sound quality where it needs to be:

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Drive-thru brands aren’t finding it as hard to hire new employees as it was over the past few years. Now the problem is keeping them. High turnover means added time, effort and money to recruit and train new crewmembers. It can also cause staffing problems and reduce efficiency.

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Want to get long life and reliable performance from your drive-thru parts and equipment? It’s simple – make these practices a regular part of your operations.

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