The dictionary defines “optimize” as making the best or most effective use of a situation, opportunity or resource – a goal every drive-thru operator strives to achieve. To get a head start on optimizing your drive-thru:

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Are you thinking about adding an additional drive-thru lane at your restaurant to provide better service to customers? This approach works well to reduce wait times in the lane, but it also means adding more drive-thru parts and equipment, including headsets and timer systems. This, in turn, can add to repair costs to keep the equipment in good operating condition.

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Today’s digital menuboards have become one of the best up-selling tools in the drive-thru. Here’s how to use your menuboard to increase average ticket sales and revenues.

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Are more of your drive-thru customers ordering remotely these days? If so, it’s not surprising considering the high number of cars in drive-thru lanes everywhere. These tips can help provide a seamless remote order pickup process for your customers

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